What is QlikView?

QlikView is Qlik's first analytics solution, renowned for pioneering the use of the associative engine in data analysis. This engine fundamentally changed how organizations interact with data, providing a basis for intuitive visual discovery.

As a versatile tool, QlikView enables real-time collaboration and action, allowing users to engage in live performance reporting and make strategic decisions. Its capability for providing customizable insights ensures that business intelligence is accessible to a wider audience.

QlikView's deployment flexibility means it can operate both as a cloud-based SaaS platform through Qlik Cloud Analytics and as an on-premises solution. This versatility meets diverse organizational needs and preferences in data analytics infrastructure.

The integration of artificial intelligence enhances QlikView's offering, delivering AI-powered insights that support informed decision-making. Its association with Qlik Sense further expands its analytics applications, ensuring robust and comprehensive data analysis.

What is Salesforce CRM Analytics?

Salesforce CRM Analytics is a cloud-based analytics solution integrated with Salesforce's customer relationship management (CRM) platform. It leverages artificial intelligence to transform the way businesses understand and leverage customer data. CRM Analytics provides actionable insights and recommendations to enhance customer relationships and drive strategic business decisions. As a part of Salesforce's suite of products, it focuses on analyzing customer interactions and behaviors to optimize sales, marketing, and customer service processes.

The platform offers intuitive visual discovery tools, allowing users to explore and visualize their data in a user-friendly interface. Salesforce CRM Analytics supports real-time collaboration, enabling teams to share insights and make data-driven decisions promptly. By providing customizable insights, it caters to various analytics applications, including live performance reporting and strategic decision-making. CRM Analytics is designed to put advanced analytics in the hands of business users, democratizing access to business intelligence.

Unlike QlikView, Salesforce CRM Analytics is specifically tailored to integrate with Salesforce's ecosystem, offering a seamless experience for users of Salesforce's CRM system. Its focus on customer data and the CRM workflow differentiates it from QlikView, which is a broader analytics solution with capabilities extending beyond CRM analytics.

QlikView vs Salesforce CRM Analytics

Architecture Flexibility

QlikView offers a flexible, platform-agnostic architecture, allowing deployment in various environments. In contrast, Salesforce CRM Analytics is typically tied to the Salesforce ecosystem.

Data Analytics Experience

QlikView provides a unique data analytics experience with its associative analytics engine, whereas Salesforce CRM Analytics focuses on insights within the Salesforce platform.

Augmented Analytics

QlikView features sophisticated augmented analytics capabilities. Salesforce CRM Analytics also offers advanced analytics, but with a focus on CRM data.

Data Exploration

QlikView enables free exploration of all data sources. Salesforce CRM Analytics is designed for analyzing CRM-related data.

Multi-cloud Architecture

QlikView's multi-cloud architecture supports massive scaling without compromising security or performance and is fully governed. Salesforce CRM Analytics leverages Salesforce's cloud, with a focus on integration within its services.

Price Transparency

Power BI's pricing has been critiqued for being misleading, though this may not directly compare to Salesforce CRM Analytics, it highlights the importance of clear pricing structures.

Scripting and Innovation

QlikView offers a powerful scripting engine and is known for its innovation. Salesforce CRM Analytics benefits from Salesforce's continuous updates and cloud infrastructure.

Security Focus

QlikView prioritizes security across its service range. While Salesforce CRM Analytics also ensures data security, QlikView's focus is broader, encompassing all its data analytics tools.

Sourcetable as an Alternative to QlikView and Salesforce CRM Analytics

For organizations evaluating data analytics solutions, Sourcetable offers a unified spreadsheet interface. Its real-time querying capability is a key differentiator from QlikView's internal table view, which presents data as stored by QlikView, including synthetic keys and tables influenced by data structure. Sourcetable simplifies data manipulation, aligning more closely with users' familiarity with spreadsheets.

Compared to Salesforce CRM Analytics, Sourcetable excels in aggregating multifaceted data sources into one accessible location. This consolidation is essential for businesses seeking a streamlined approach to data analysis without the need for complex integration processes inherent in CRM-specific analytics platforms.

Sourcetable's intuitive, spreadsheet-like interface allows for immediate data manipulation, offering an alternative to the source table view in QlikView that only shows how data is read. This approach empowers users with varied technical backgrounds to engage with their data directly and efficiently, making it a versatile tool in data-driven decision-making.