Welcome to our comprehensive guide on how to expertly export your Mailchimp data to a CSV file. Mailchimp, a robust marketing platform, plays a pivotal role in managing your audience, campaigns, and analytics. By exporting this valuable data to a CSV file, not only can you back up your account information securely outside of Mailchimp, but you also gain the flexibility to store, re-import, and meticulously analyze your marketing efforts when loaded into a spreadsheet. On this page, we will unravel the intricacies of Mailchimp, guide you through the step-by-step process of exporting to a CSV file, delve into practical use cases for such exports, introduce an innovative alternative to CSV exports using Sourcetable, and address frequently asked questions to ensure a seamless export experience.
Mailchimp is an email marketing and automation platform that serves as a comprehensive software tool for businesses and individuals looking to enhance their marketing efforts. As the top brand in email marketing and automations, it provides users with a variety of features designed to help win new customers and turn emails into revenue.
The service includes generative AI tools, advanced segmentation capabilities using logic that includes buying behavior, engagement, and predicted customer segments, as well as expertly designed templates. Mailchimp's offerings are bolstered by analytics and reporting tools that allow for performance analysis and industry benchmarking.
In addition to its robust email marketing and automation features, Mailchimp offers a Customer Journey Builder, which utilizes automations based on behavioral data to personalize customer interactions. With a range of plans, including free and paid options, Mailchimp provides varying levels of support and advanced features to suit the needs of different users.
To export an entire audience or a segment, start by clicking on 'Audience' and then select 'All contacts'. If you have multiple audiences, use the 'Current audience' drop-down to choose the one you want to export. To export a segment, you can apply the appropriate filters or choose from your saved segments. Once you have your audience or segment selected, use the 'Export Audience' button to initiate the process. After the export is complete, download the export folder to your computer and open the CSV file using your preferred spreadsheet application.
If you need to export a single contact, navigate to 'Audience' and then 'All contacts'. If your account has more than one audience, click the 'Current audience' drop-down and select the desired one. Locate the contact by clicking on their email address to access their profile. Click the 'Actions' drop-down menu and select 'Export'. Once the contact's data is ready for download, save the export folder to your computer and open the CSV file.
You can view your export history to check details of past exports, such as who performed the export, how many contacts were exported, and the date of the export. This information can be helpful for tracking and record-keeping purposes. To access the export history, navigate to the appropriate section within your Mailchimp account.
With Sourcetable, you can bypass the cumbersome process of exporting your Mailchimp data to a CSV file and then importing it into another spreadsheet program. Sourcetable offers a seamless integration that syncs your live Mailchimp data directly into a dynamic spreadsheet. This integration not only saves time but also ensures that your data is always up-to-date, providing real-time insights into your email marketing campaigns.
Sourcetable's robust platform simplifies the task of managing and querying data from various sources. Its familiar spreadsheet interface empowers you to automate workflows, eliminating the need for manual updates. By using Sourcetable, you can effortlessly combine your Mailchimp data with other sources, enhancing your business intelligence and enabling you to make data-driven decisions with confidence.
You can export your entire audience, a specific segment, or a group from Mailchimp. This will include contacts that are subscribed, non-subscribed, unsubscribed, and cleaned. The export will generate a CSV file or a ZIP file with separate CSV files for each type of contact.
The CSV files contain audience fields and contact data such as member rating, opt-in time, opt-in IP, confirm time, confirm IP, geolocation data, last_changed, and unique identifiers. For SMS contacts, it includes information like source, acquisition time, revocation of consent time, subscription status, program name, and phone number.
Yes, you are allowed to perform one account export per 24-hour period.
Contact exports and their corresponding CSV files are available in your Mailchimp account for 30 days.
Contact exports to CSV do not include email engagement metrics such as open and click rates, language or predicted demographic data, social profile data, purchase history, and contact profile update history.
In summary, Mailchimp provides a straightforward method for users to export their contacts into a CSV file, encompassing a variety of contact statuses such as subscribed, non-subscribed, unsubscribed, and cleaned. The resulting CSV file is rich in data, including audience fields, contact data, tags, marketing permissions, and much more, but it notably excludes email engagement metrics and other specific details like purchase history or social profile data. These exports are conveniently available for 30 days within your account. However, if you're seeking an even more seamless integration of your Mailchimp data into your workflows, consider using Sourcetable. Sourcetable allows you to directly import your data into a spreadsheet, bypassing the need for CSV exports. Sign up for Sourcetable today to streamline your data management and get started immediately.